Job Description
Generate new B2B business opportunities in the F&B / beverage industry and similar product categories
Develop and expand the dealer & distributor network across relevant markets
Achieve monthly and yearly sales targets consistently
Manage key accounts and lead high-value customer negotiations
Improve the inquiry-to-order conversion ratio through strong follow-up and closing
Build long-term, trust-based relationships with customers, dealers, and partners
Leverage existing industry connections to fast-track market entry and growth
Team Leadership
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Lead, train, build, and monitor the sales team
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Set clear targets and review team performance regularly
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Coach the team on follow-up discipline, negotiation, and closing skills
